FIMI curates masterclasses with top athletes, chefs, and musicians where they teach the tips and tricks of their craft. They provide a VIP experience that brands can leverage to garner press, foster loyalty, evergreen content, and for customer acquisition. FIMI identifies common passion points with the target audience, and curates exclusive, multi-day itineraries and luxury programming centered around the participants, their passion, and talent. An example client is Marriott, where FIMI developed their Masterclasses campaign with the likes of Shaun White, Alex Morgan, Dwyane Wade, Rita Ora, Thomas Keller, Daniel Boulud, Christina Tosi, Curtis Stone, and Andre Agassi, among others. From ideation to talent contracting, onsite execution and content approvals, FIMI manages every step.